4.1 Client Segments
TECH HY targets four main client groups within the Web3 venture ecosystem: Startups, Investors, Experts/Consultants, and Influencers (KOLs).
Each group has its own motivations, behaviors, and engagement patterns inside our platform.
Demographics
Age
Primarily 22–45 years old
Occupation
Startup founders, crypto investors, freelancers, consultants, marketing experts, KOLs
Family Status
Predominantly unmarried or mobile professionals
Location
Global audience: Southeast Asia, MENA region, Europe, Latin America
Psychographics (Personality Traits)
Introvert – Extrovert
Mostly extroverts and ambitious professionals actively building their networks
Analytical – Creative
Strong analytical mindset among investors; strong creative focus among founders and KOLs
Conservative – Liberal
Predominantly liberal, open to innovation and new technologies
Passive – Active
Highly active early adopters and ecosystem builders
We target people who don't just want to participate in Web3 — they want to shape its future by building, investing, and creating real value.
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